After Nearly Two Decades The FILA Bubbles Are Returning For Cyber Monday
(FILA North America) -
An OG Colorway Is Dropping Cyber Monday
In 1997, FILA introduced a basketball-lifestyle model to the world known as Bubbles. Since its inception into the marketplace, the Bubbles has since been long called out for amongst consumers and fans of the brand. Considered to be a very rare gem in the vintage/collector market, in recent years, some original pairs have hit the resell market for upwards of $500. Now, nearly almost two decades since its original release, FILA decided it was time to retro the sought out silhouette.
The origin of the model's name is pretty apparent with four pods bearing the word FILA in a lateral format. While the model's side design is the most recognizable feature, another important detail is the outer lacing system, which proves to be a distinctive feature. The pair is made up of a trio of materials including mesh, FILA buck and tumbled leather. Aside from the descending FILA branding on the upper, there is a unique diamond logo on the tongue and FILA "F" on the back ankle pull.
Pairs will be available exclusively on fila.com in a limited number of pairs.
This release will feature an original colorway of White/Navy/Red. The pairs will come in a custom draw box with branded tissue paper. Retail for this CYBER MONDAY release is $120.
Style # 1VB90149
Sean LynchFILAUnited Statesslynch@fila.com212 726 5937