(FILA North America. - January 9, 2024) – Today, FILA introduced the Volley Burst, a new addition to its pickleball footwear lineup. Created for today’s dynamic player, the shoe features superior cushioning and grip, fine-tuned with feedback from World No. 1 Anna Leigh Waters. Central to its design is FILA’s Evergrind material, offering exceptional traction for the game’s quick movements, serving both professionals and enthusiasts.
Waters, who wore the Volley Burst at all professional tournaments this fall, shared, “I’m absolutely loving the Volley Burst. It was awesome for me to be involved and give feedback in the shoe design process, and the comfort and responsiveness has me playing at the top of my game.” The Volley Burst will remain Waters’ footwear of choice for the upcoming 2024 season, while FILA sponsored athlete Sam Querrey will debut the men’s shoe on court at PPA’s first event of the season in Palm Springs, California.
The release of the Volley Burst reinforces FILA’s dedication to the rapidly growing pickleball community. Since the debut of the Volley Zone in 2019, the brand has been at the forefront of performance pickleball footwear. From local US courts to Carvana PPA Tour events, the Volley Burst stands as a versatile shoe catering to players at all levels.
Nick Nolan, Sr. Manager of Footwear Product Management at FILA, commented, “The rising popularity of pickleball opens up exciting opportunities for the brand, and deepens our commitment to deliver high quality in performance footwear for every player. We believe the Volley Burst is among our best, and we’re excited to see it on both professional and recreational players across the country.”
The men’s Volley Burst is available in varied shades: harbor mist with white asparagus/seafoam green contrasts, mazarine blue featuring safety yellow/white accents, and a classic white with FILA Navy and FILA Red trims. The women’s version boasts three distinctive designs: white with hints of metallic silver, white complemented by scuba blue/gold fusion, and a vibrant knockout pink paired with aruba blue/mazarine blue.
The Volley Burst is now available to shop on fila.com, Tennis Express, Tennis Warehouse and select specialty retailers nationwide.
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ABOUT FILA
The FILA® brand was established over a century ago by the FILA brothers of Biella, Italy. FILA® is now a leading sport and leisure footwear and apparel brand that is distributed worldwide. FILA launched into the pickleball category in 2019 with the launch of two performance pickleball shoes. Since then, FILA has achieved world-class recognition in pickleball by marketing high-design and style content products that are endorsed by top professional athletes in the sport including including No. 1 ranked player Anna Leigh Waters, as well as Leigh Waters and Sam Querrey. FILA is also a proud sponsor of the Carvana PPA Tour.