(FILA Global) -
FILA Unveils Spring/Summer 18 Heritage Lookbook
New Men’s & Women’s Styles from the US, UK, EU & Korea
FILA has unveiled its Spring/Summer 18 Heritage lookbook to showcase the latest men’s and women’s offerings from the brand in the US, UK, EU and Korea. This season’s lookbook was photographed by brothers Jalan and Jibril Durimel and shot in Mexico. The brand utilized the location’s colorful backdrops and abstract architecture to further highlight its global offerings.
For SS18, FILA's classic pinstripes and archival graphic motifs are offset by vibrant new hues, updated silhouettes and design details such as extended taping and rugby inspired color blocking. The range features a seasonal color palette with shades of peach, magenta, lemon chrome, orchid, and lake blue. FILA’s iconic red, white and navy hues are also in the mix, with accents of metallic gold. To further elevate this season’s offerings, the line features a mixture of fabrics including terry, knit, mesh, and rich velour designs.
Blending statement styles with basics, the SS18 line consists of the brand’s signature staples like logo tees, hoodies and track suits, as well as new pieces such as swimwear, overalls, culottes, tearaway pants, and rompers. In addition to FILA’s iconic F-Box and linear logo, items feature a variation of FILA logo treatments, including the FILA Script and FILA Globe versions as well.
Beginning in February, select styles will be available in the US at fila.com, in the UK at select retailers, in the EU at fila.de, and in Korea at fila.co.kr and select FILA retail locations.