FILA Athletes to Debut Contemporary Heritage Collection in New York City
(FILA Luxembourg S.à r.l.) - FILA sponsored tennis players will take the courts in New York City this August sporting the 2020 Heritage collection, with men’s and women’s looks rooted in the brand’s rich tennis fashion history, married with contemporary style and performance for today’s modern athlete.
FILA sponsored ATP Tour players John Isner, Reilly Opelka, Sam Querrey and Diego Schwartzman, among others, will debut the latest Heritage lineup in the Big Apple, paying tribute to classic FILA style in a color palette of navy, white and chinese red accentuated by horizontal stripes. The ultra-cool Court Tennis Crew features bold frontal contrast striping, complemented by Heritage stripe rib collar and back neck tape, while the Tennis Striped Crew offers clean, horizontal stripes across the body and solid sleeves. The Jacquard Polo provides a splash of intrigue with a unique patterned print balanced by Heritage stripe neck tape, while the Tennis Striped Polo anchors the collection with a simple, yet sophisticated striped design. The Heritage Tennis Short - available in white or navy - pairs back perfectly to any shirt choice. The Heritage Quarter-Zip and tailored Tennis Pant are must-have off-court pieces for a look that harkens back to FILA’s roots as a tennis fashion trend-setter.
FILA’s roster of sponsored WTA players, including World No.3 Karolina Pliskova and No.4 Sofia Kenin will look for major glory in August sporting the newest women’s Heritage line, which serves up a classic FILA tones of red and navy complemented by pops of eye-catching green, daring cuts and whimsical silhouettes that perfectly bridge the classic and modern elements of the brand. The Cami Tank introduces a new take on FILA’s signature stripes with adjustable criss-cross back strapping, while the always-popular Racerback Tank features a keyhole cutout at the back for improved ventilation. Returning to the courts are the Halter Tank, offered in a bold navy or chic crimson; and the Full Coverage Tank, featuring Heritage elastic trim at the neck and front piping princess seams. The Short Sleeve Polo is sure to be an instant classic, as retro FILA design gets a modern upgrade with Jacquard mesh and Heritage striped rib collar and cuffs.
Two variations on the Heritage Skort - a 13.5 inch option with Heritage elastic at the front and bottom hems and a 14.5 inch option with pleating on the bottom hem - afford a host of mix-and-match options, while the stunning navy Heritage dress with ecru and court green striping round out the on-court looks. A vintage FILA Heritage tracksuit completes any ensemble.
All FILA sponsored tennis players will also wear specially designed colorways of the Axilus 2 Energized on court in New York City in August. The men’s shoe sticks to hues of classic FILA red / navy / white, while the women’s shoe offers a can’t-miss palette of court green / FILA navy / FILA red that pairs back perfectly to the elegant women’s Heritage products. FILA’s popular performance tennis shoe continues to propel the brand’s roster of sponsored players to unparalleled on-court success - including four of the current top seven WTA players in the world.
FILA has a long and distinguished history in the world of tennis that includes endorsements of ATP Tour and WTA athletes, tennis tournaments and organizations. FILA is a sponsor of the BNP Paribas Open, the Tennis Hall of Fame Open, the Rogers Cup and Coupe Rogers, the Western & Southern Open, the Porsche Tennis Grand Prix, the Argentina Open, the Cordoba Open, the Rio Open, the Brasil Open, the Rakuten Japan Open, the China Open and the Junior Orange Bowl International Tennis Championship. In addition to event partnerships, FILA is an official supplier to Tennis Canada, the Argentine Tennis Association (AAT) Junior Tennis Champions Center, Van der Meer Tennis and John Newcombe Tennis Ranch.
The FILA® brand was established over a century ago by the FILA brothers of Biella, Italy. FILA® is now a leading sport and leisure footwear and apparel brand that is distributed worldwide. FILA has achieved world-class recognition in tennis by marketing high design and style content products that are endorsed by professional athletes from around the world.