FILA Signs Sponsorship Agreement with WTA Tour’s Karolina Pliskova
(FILA GLOBAL) - FILA announced today that it has signed an endorsement agreement with top-ranked WTA Tour player, Karolina Pliskova. With the multiyear partnership, the Czech Republic tennis star joins a legendary lineup of ATP World Tour and WTA athletes who have worn FILA® on-court.
“We are thrilled to welcome Karolina Pliskova to the FILA family,” said Gene Yoon, Global Chairman of FILA. “Karolina’s combination of athleticism, drive and grace, align with our core values and make her a wonderful addition to our tennis roster. She has already achieved great success in her young career and we look forward to watching her continue to climb the ranks.”
Pliskova, 23, is currently the #11 ranked player on the WTA Tour. She turned pro in 2009 and has since been a top competitor. In August 2015, she achieved a career-high ranking of #7. She has won four singles titles and four doubles titles on the WTA Tour. She also played for the Czech Fed Cup team that won its ninth title in November 2015.
“I am excited to join the elite group of athletes who have worn FILA throughout the years,” said Karolina Pliskova. “I appreciate the company’s commitment to performance and style and I can’t wait to showcase FILA’s latest range of apparel on the court.”
FILA has a long and distinguished history in the world of tennis that continues with endorsements of ATP World Tour and WTA Tour athletes. FILA is a sponsor of the BNP Paribas Open, the Hall of Fame Tennis Championships and the Junior Orange Bowl International Tennis Championship. In addition to event partnerships, FILA is an official supplier to Junior Tennis Champions Center, Van der Meer Tennis, John Newcombe Tennis Ranch, and the Kim Clijsters Academy in Belgium.
The FILA® brand was established over a century ago by the FILA brothers of Biella, Italy. FILA® is now a leading sport and leisure footwear and apparel brand that is distributed worldwide. FILA has achieved world-class recognition in tennis by marketing high design and style content products that are endorsed by professional athletes from around the world.
Visit www.FILA.com to see the full collection of tennis apparel and footwear.
Heather ZellerFILAUnited Stateshzeller@fila.com212 726 5915